Canyon Design and Build | Construction Marketing

We've supported Canyon, a premium Design and Build company based in London, with their digital marketing

The Client: Canyon Design and Build london

Canyon, a prestigious design and build company in London, caters to those searching for services from luxury house extensions to bespoke loft and basement conversions.

Renowned for their high-end and comprehensive service, they approached us to enhance their digital presence to match their high standards.

Our journey with Canyon began with a thorough SEO audit, setting the foundation for a transformative digital strategy. The result was a significant climb in search rankings and a more compelling online representation of their brand.

1 k
Canyon's average loft conversion cost
years of experience
Positions climbed in Search engines

SEO Audit: Laying the Foundation

Our first step was conducting a full SEO audit of Canyon’s existing website. This detailed report identified key areas for improvement and informed our strategy for revamping their online presence.

Let's take a look at the data for the construction industry

1 m

Were renovated in 2022.

1 %
of new projects

Are secured through social media for tradesmen using these channels.

1 %
of homeowners

Check out the building company or tradesman’s website. 

Web Design and Content Creation: showcasing Canyon's work

The revamp of Canyon’s website involved more than just aesthetic changes; it was about creating a digital showcase of their finest work. We introduced a fresh design, integrating more text and details, and restructured the layout to spotlight their projects. This approach not only made their website more visually appealing but also more informative and user-friendly.

advertising for builders

SEO Support: getting found in search

We embarked on an SEO campaign, optimising the website for relevant keywords. In just one month, Canyon soared 86 positions on Google for their target keyword – a phenomenal achievement considering their previously modest web presence and lack of SEO strategies. Additionally, we crafted blogs addressing potential client queries, exceeding typical word counts and incorporating a wide range of related keywords to maximise relevance and search engine visibility.

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